/* JabaX landing: one promise, how it works, one form. No customer examples on this page. */
.nav{position:sticky;top:0;z-index:20;height:72px;background:color-mix(in srgb,var(--paper) 86%,transparent);backdrop-filter:saturate(1.4) blur(12px);border-bottom:1px solid transparent;transition:border-color .2s}
.nav.scrolled{border-bottom-color:var(--line)}
.nav-in{height:100%;display:flex;align-items:center;justify-content:space-between;gap:16px}
.nav nav{display:flex;align-items:center;gap:26px}
.nav-link{font-size:14px;font-weight:550;text-decoration:none;color:var(--ink-2)}.nav-link:hover{color:var(--ink)}

/* Hero */
.hero{position:relative;overflow:hidden;padding:64px 0 0}
.hero-glow{position:absolute;inset:-240px -10% auto;height:640px;background:radial-gradient(48% 60% at 50% 40%,color-mix(in srgb,var(--accent) 30%,transparent),transparent 70%),radial-gradient(30% 40% at 22% 30%,color-mix(in srgb,#FFB547 30%,transparent),transparent 70%),radial-gradient(30% 40% at 80% 28%,color-mix(in srgb,#FF7AA8 24%,transparent),transparent 70%);filter:blur(10px);pointer-events:none}
.hero-in{position:relative;text-align:center;display:flex;flex-direction:column;align-items:center}
.hero-kicker{display:inline-flex;align-items:center;gap:8px;padding:7px 14px;border-radius:var(--r-pill);background:var(--surface);border:1px solid var(--line);font-size:13.5px;font-weight:650;box-shadow:var(--shadow)}
.hero-kicker .dot{width:8px;height:8px;border-radius:50%;background:var(--good);box-shadow:0 0 0 4px var(--good-soft)}
.hero h1{font-size:clamp(46px,7vw,92px);line-height:.98;letter-spacing:-.045em;margin:26px 0 22px;max-width:15ch}
.hero h1 span{color:var(--accent-ink)}
html.h1-long .hero h1{font-size:clamp(42px,6vw,80px)}
.hero .lead{font-size:20px;line-height:1.55;color:var(--ink-2);max-width:46ch;margin-bottom:32px}

/* Lead form (hero + final) */
.lead-form{width:100%;max-width:720px}
.lf-fields{display:flex;gap:8px;padding:8px;background:var(--surface);border:1px solid var(--line-2);border-radius:var(--r-pill);box-shadow:var(--shadow-lg)}
.lf-field{flex:1;min-width:0;display:flex}
.lf-field+.lf-field{border-left:1px solid var(--line)}
.lf-field input{width:100%;min-width:0;border:0;background:transparent;color:var(--ink);font:16.5px var(--font);height:54px;padding:0 18px}
.lf-field input::placeholder{color:var(--ink-3)}
.lf-field input:focus{outline:none}
.lf-field:focus-within{box-shadow:inset 0 -2px 0 var(--accent)}
.lf-field input[aria-invalid="true"]{box-shadow:inset 0 -2px 0 var(--bad)}
.lead-form .btn{box-shadow:none;--h:54px}
.lf-fine{margin-top:14px;font-size:14px;color:var(--ink-2)}
.lf-msg:empty{display:none}.lf-msg{margin-top:10px;font-size:14.5px;font-weight:600;color:var(--bad)}
.lf-done{display:flex;align-items:center;gap:16px;text-align:left;padding:18px 22px;background:var(--surface);border:1px solid var(--line);border-radius:22px;box-shadow:var(--shadow-lg)}
.lf-done:focus{outline:none}.lf-done h3{font-size:20px;margin-bottom:4px}.lf-done p{color:var(--ink-2);font-size:15px}

/* Stage: three ads with the visitor's brand */
.stage{position:relative;margin-top:64px;padding-bottom:72px;display:flex;flex-direction:column;align-items:center}
.globe{width:14px;height:14px;border-radius:50%;border:2px solid currentColor;position:relative;flex:none}.globe::after{content:"";position:absolute;inset:-2px 3px;border:2px solid currentColor;border-radius:50%;border-block:0}
.ads{display:flex;justify-content:center;align-items:flex-end;gap:22px;width:100%}
.ad-b .ad-art{aspect-ratio:4/5}
.stage-caption{margin-top:40px;font-size:15px;color:var(--ink-2);text-align:center}.stage-caption b{color:var(--ink)}

/* Sections */
.section-head{text-align:center;margin-bottom:56px}
.section-head h2{font-size:clamp(34px,4.6vw,58px);line-height:1.02;letter-spacing:-.04em;margin-top:14px}
.section-head h2 span{color:var(--ink-3)}
.section-head.left{text-align:left;margin-bottom:0}

.how{padding:110px 0;background:var(--surface);border-block:1px solid var(--line)}
.steps{list-style:none;margin:0 auto;padding:0;max-width:1040px;display:flex;flex-direction:column;gap:88px}
.step{display:grid;grid-template-columns:1fr 1.05fr;gap:72px;align-items:center}
.step:nth-child(even) .step-copy{order:2}
.step-n{font:700 13px var(--mono);color:var(--accent-ink);letter-spacing:.06em}
.step h3{font-size:clamp(28px,3vw,38px);line-height:1.06;letter-spacing:-.035em;margin:12px 0 14px}
.step p{font-size:17.5px;line-height:1.6;color:var(--ink-2);max-width:40ch}

.viz{position:relative;background:var(--paper);border:1px solid var(--line);border-radius:24px;padding:26px;box-shadow:var(--shadow-lg);min-height:300px;display:flex;flex-direction:column;gap:14px;justify-content:center}
.vb-url{display:inline-flex;align-self:flex-start;align-items:center;gap:8px;padding:8px 14px;border-radius:var(--r-pill);background:var(--surface);border:1px solid var(--line-2);font:600 13.5px var(--mono)}
.chip{font-size:12.5px;font-weight:650;padding:5px 10px;border-radius:var(--r-pill);background:var(--accent-soft);color:var(--accent-ink)}

.vm-notes{list-style:none;margin:6px 0 0;padding:0;display:flex;flex-direction:column;gap:8px}
.vm-notes li{display:flex;align-items:center;gap:10px;font-size:14.5px;font-weight:600;padding:10px 12px;background:var(--surface);border:1px solid var(--line);border-radius:12px}
.vm-notes b{display:grid;place-items:center;width:22px;height:22px;border-radius:50%;background:var(--good-soft);color:var(--good);font-size:12px;flex:none}
.vm-notes li.gap{border-color:var(--accent)}.vm-notes li.gap b{background:var(--accent);color:var(--on-accent)}




/* FAQ */
.faq{padding:100px 0;background:var(--surface);border-block:1px solid var(--line)}
.faq-in{display:grid;grid-template-columns:.8fr 1.2fr;gap:64px;align-items:start}
.faq-list{display:flex;flex-direction:column;border-top:1px solid var(--line)}
.faq details{border-bottom:1px solid var(--line)}
.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:16px;padding:22px 2px;font-family:var(--font-display);font-size:20px;font-weight:650;letter-spacing:-.02em}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";font:400 26px var(--font);color:var(--ink-3);transition:transform .2s var(--ease)}
.faq details[open] summary::after{transform:rotate(45deg)}
.faq details p{padding:0 2px 22px;font-size:16.5px;color:var(--ink-2);max-width:56ch}

/* Final CTA */
.cta-final{padding:120px 0;position:relative;overflow:hidden;text-align:center}
.cta-final::before{content:"";position:absolute;inset:auto -10% -320px;height:620px;background:radial-gradient(50% 50% at 50% 50%,color-mix(in srgb,var(--accent) 26%,transparent),transparent 70%);pointer-events:none}
.cta-in{position:relative;display:flex;flex-direction:column;align-items:center;gap:36px}
.cta-final h2{font-size:clamp(38px,5.6vw,72px);line-height:1;letter-spacing:-.045em}
.cta-final h2 span{color:var(--accent-ink)}

.foot{border-top:1px solid var(--line);padding:28px 0}.foot-in{display:flex;align-items:center;gap:24px}.foot p{color:var(--ink-3);font-size:13.5px}

@media(max-width:1000px){.step{gap:40px}.ads{gap:14px}.ad{width:250px}.ad-b{width:270px}}
@media(max-width:760px){
.nav{height:62px}.nav-link{display:none}
.hero{padding-top:36px}.hero h1{font-size:clamp(40px,11vw,56px);margin:20px 0 16px}html.h1-long .hero h1{font-size:clamp(36px,9.6vw,50px)}
.hero .lead{font-size:17px;margin-bottom:24px}
.lf-fields{flex-direction:column;border-radius:22px;padding:8px;gap:6px}
.lf-field+.lf-field{border-left:0;border-top:1px solid var(--line)}
.lf-field input{height:52px}
.lead-form .btn{width:100%}
.lf-fine{font-size:13.5px}
.stage{margin-top:44px;padding-bottom:48px}
.ads{justify-content:flex-start;overflow-x:auto;scroll-snap-type:x mandatory;padding:10px 16px 26px;margin:0 -16px;width:calc(100% + 32px);align-items:flex-start;scrollbar-width:none}
.ad,.ad-b{width:78%;transform:none;scroll-snap-align:center}
.stage-caption{margin-top:12px;font-size:14px}
.how,.compare,.faq{padding:64px 0}.section-head{margin-bottom:36px}
.steps{gap:56px}.step{grid-template-columns:1fr;gap:22px}.step:nth-child(even) .step-copy{order:0}
.step p{font-size:16.5px}.viz{padding:18px;min-height:0;border-radius:20px}
.faq-in{grid-template-columns:1fr;gap:20px}.faq summary{font-size:18px;padding:18px 2px}
.cta-final{padding:72px 0}.cta-in{gap:26px}
}
/* Let the hero glow run under the transparent nav. */
.nav:not(.scrolled){background:transparent;backdrop-filter:none}
.hero{margin-top:-72px;padding-top:120px}
.hero h1{font-size:clamp(46px,6.4vw,86px)}
@media(max-width:760px){.hero{margin-top:-62px;padding-top:92px}}

/* Real sample ads (fictional brands) */
.ad{width:290px;flex:none;margin:0;background:#fff;color:#16140F;border-radius:18px;overflow:hidden;box-shadow:0 2px 6px rgba(22,20,15,.08),0 30px 60px -28px rgba(22,20,15,.45);border:1px solid rgba(22,20,15,.08);text-align:left}
.ad-a{transform:rotate(-4deg) translateY(30px)}.ad-c{transform:rotate(4deg) translateY(30px)}.ad-b{width:300px;position:relative;z-index:1}
.ad figcaption{display:flex;align-items:center;gap:8px;padding:11px 13px}
.av{width:26px;height:26px;border-radius:50%;flex:none}.av-green{background:#1F5130}.av-blue{background:linear-gradient(135deg,#2B5C8A,#F2A65A)}.av-orange{background:#E8641E}
.ad figcaption b{font-size:13.5px}.ad figcaption small{margin-left:auto;font-size:11px;color:#6B665D}
.ad img{width:100%;height:auto}
.ad p{padding:11px 13px 13px;font-size:13px;line-height:1.4;color:#45413A}
.stage{margin-top:56px}
.stage-caption{margin-top:48px}
.section-sub{margin-top:18px;font-size:17px;color:var(--ink-2)}.section-sub b{color:var(--ink)}

/* Worked example */
.viz{min-height:0}
.viz-title{font-size:13px;font-weight:700;letter-spacing:.04em;text-transform:uppercase;color:var(--ink-3)}
.vb-facts{margin:4px 0 0;display:flex;flex-direction:column;gap:10px}
.vb-facts div{display:grid;grid-template-columns:104px 1fr;gap:12px;align-items:baseline;padding:13px 15px;background:var(--surface);border:1px solid var(--line);border-radius:14px}
.vb-facts dt{font-size:13px;font-weight:700;color:var(--ink-3)}.vb-facts dd{margin:0;font-size:15.5px;font-weight:600;line-height:1.4;display:flex;flex-wrap:wrap;gap:6px}
.rivals{list-style:none;margin:0;padding:0;display:flex;flex-direction:column;gap:10px}
.rivals li{display:flex;justify-content:space-between;align-items:center;gap:12px;padding:14px 15px;background:var(--surface);border:1px solid var(--line);border-radius:14px;font-size:15.5px;font-weight:600}
.rivals em{font-style:normal;font-size:12.5px;font-weight:700;white-space:nowrap;background:var(--ink);color:var(--paper);border-radius:999px;padding:4px 10px}
.insight{padding:15px;border-radius:14px;border:2px solid var(--accent);background:var(--accent-soft);font-size:15.5px;line-height:1.45;color:var(--ink)}.insight b{color:var(--accent-ink)}
.viz-create{flex-direction:row;align-items:flex-end;justify-content:center;gap:16px;padding:22px}
.viz-create img{border-radius:12px;box-shadow:var(--shadow-lg);height:auto;min-width:0}
.vc-sq{width:55%}.vc-vt{width:38%}
/* Dark: keep comparison marks visible */
@media(max-width:760px){.vb-facts div{grid-template-columns:1fr;gap:4px}.viz-create{padding:14px;gap:10px}.ad-a,.ad-c{transform:none}}
@media(prefers-reduced-motion:no-preference){.ad{transition:transform .5s var(--ease)}}
html.h1-long .hero h1{font-size:clamp(38px,5.2vw,72px);max-width:19ch}

/* Formats wall */
.formats{padding:110px 0 90px;overflow:hidden}
.wall{list-style:none;margin:0;padding:0 24px;display:flex;gap:18px;justify-content:center;align-items:center}
.wall li{position:relative;flex:0 1 230px;min-width:0}
.wall li.tall{flex-basis:200px}
.wall img{width:100%;height:auto;border-radius:16px;box-shadow:var(--shadow-lg)}
.wall span{position:absolute;left:10px;bottom:10px;font-size:12px;font-weight:700;padding:5px 10px;border-radius:999px;background:rgba(22,20,15,.82);color:#fff}
.wall-note{text-align:center;margin-top:22px;font-size:13.5px;color:var(--ink-3)}
/* Delivery email */
.delivery{padding:100px 0;background:var(--surface);border-block:1px solid var(--line)}
.delivery-in{display:grid;grid-template-columns:.9fr 1.1fr;gap:64px;align-items:center}
.delivery h2{font-size:clamp(32px,4vw,52px);line-height:1.02;letter-spacing:-.04em;margin:14px 0 18px}.delivery h2 span{color:var(--ink-3)}
.delivery-copy>p:last-child{font-size:17.5px;color:var(--ink-2);max-width:40ch}
.mail{background:var(--paper);border:1px solid var(--line);border-radius:22px;padding:22px;box-shadow:var(--shadow-lg);display:flex;flex-direction:column;gap:12px}
.mail-top{display:flex;align-items:center;gap:12px}.mail-top div{display:flex;flex-direction:column;line-height:1.25}.mail-top small{font-size:12.5px;color:var(--ink-3)}.mail-top time{margin-left:auto;font-size:12.5px;color:var(--ink-3)}
.mail-subject{font-family:var(--font-display);font-size:20px;font-weight:700;letter-spacing:-.02em}
.mail-body,.mail-copy{font-size:15px;color:var(--ink-2);line-height:1.5}.mail-copy b{color:var(--ink)}
.mail-files{display:flex;gap:12px;align-items:flex-end}
.mail-files figure{margin:0;background:var(--surface);border:1px solid var(--line);border-radius:12px;padding:8px;display:flex;flex-direction:column;gap:6px}
.mail-files figure:first-child{width:52%}.mail-files figure:last-child{width:36%}
.mail-files img{border-radius:8px;height:auto}.mail-files figcaption{font:600 11.5px var(--mono);color:var(--ink-3)}
@media(max-width:1000px){.wall li{flex-basis:170px}.wall li.tall{flex-basis:150px}}
@media(max-width:760px){
.formats{padding:64px 0 56px}
.wall{justify-content:flex-start;overflow-x:auto;scroll-snap-type:x mandatory;padding:6px 16px 18px;scrollbar-width:none;align-items:flex-start}
.wall li{flex:0 0 64%;scroll-snap-align:center}.wall li.tall{flex-basis:52%}
.delivery{padding:64px 0}.delivery-in{grid-template-columns:1fr;gap:28px}.mail{padding:16px}
.hero h1 br{display:none}
}
.wall li{display:flex;flex-direction:column;align-items:center;gap:10px}
.wall span{position:static;background:var(--sunken);color:var(--ink);border:1px solid var(--line)}
section[id],.lf-done{scroll-margin-top:88px}

.steps-after{max-width:1040px;margin:72px auto 0;text-align:center;font-size:19px;color:var(--ink-2)}.steps-after b{color:var(--ink);font-family:var(--font-display)}
@media(max-width:760px){.steps-after{margin-top:44px;font-size:17px}}

.av-coral{background:#FF6F59}
html.h1-long .hero h1{font-size:clamp(38px,4.6vw,66px);max-width:20ch}
.hero{padding-top:104px}.hero h1{margin:20px 0 18px}.hero .lead{margin-bottom:26px}.stage{margin-top:44px}
.wall span{font-weight:650;text-align:center}
.viz-source{font-size:12.5px;color:var(--ink-3)}
.mail-files{display:flex;flex-wrap:wrap;gap:10px}
.mail-files .file{display:inline-flex;align-items:center;gap:10px;padding:6px 12px 6px 6px;border:1px solid var(--line);border-radius:12px;background:var(--surface);font:600 12.5px var(--mono);color:var(--ink-2)}
.mail-files .file img{width:44px;height:44px;object-fit:cover;border-radius:8px}
@media(max-width:760px){.hero{padding-top:84px}.wall li,.wall li.tall{flex-basis:62%}}
.lf-msg{margin:10px 0 0}

/* Mendel palette: the pea green marks the promise and the action; the closing band is dark green. */
.hero h1 span,.p-hero h1 span{color:inherit;background:linear-gradient(transparent 60%,var(--accent) 60%,var(--accent) 92%,transparent 92%);-webkit-box-decoration-break:clone;box-decoration-break:clone;padding:0 .08em}
.cta-final{background:#12261A;color:#F1EEE3;--paper:#12261A;--surface:#1B3324;--sunken:#0D1C13;--ink:#F1EEE3;--ink-2:#C3CBBE;--ink-3:#93A093;--line:#2B4434;--line-2:#3A5645;--accent:#A8D24A;--accent-ink:#BFE070;--accent-soft:#22331A;--on-accent:#10210F;--bad:#F27D70}
.cta-final h2{color:var(--ink)}
.cta-final h2 span{color:var(--accent)}
.cta-final+.foot,.foot{border-top:0}
@media (prefers-color-scheme:dark){:root:not([data-theme="light"]) .hero h1 span,:root:not([data-theme="light"]) .p-hero h1 span{background:none;color:var(--accent);padding:0}}
:root[data-theme="dark"] .hero h1 span,:root[data-theme="dark"] .p-hero h1 span{background:none;color:var(--accent);padding:0}